Cookies are small (temporary) text files that we transfer to your device that enable the collection of data from your device ("Cookies"). The information stored in cookies is then returned (depending on the cookie) to our servers (or to the servers of the relevant third parties) on a subsequent visit. Doing so, Cookies transmit small amounts of data about your device to the relevant web server and enables a website to recognise your computer, smartphone, or other device.
Whilst cookies can be classified through their Lifespan, i.e., whether they remain stored on your device for the duration of your browsing session, session cookies, or permanently until they are deleted or expire, permanent cookies.
A second method to classify cookies is by determining their origin or by who is placing a particular cookie. As such a distinction is drawn between first-party cookies and third-party cookies. First-party cookies are created directly by a website, whereas third-party cookies are created by a service provider. And because of that, each cookie stores different data and as such must be evaluated individually which then leads to several types of cookies.
The least privacy invasive type of cookies are Essential or Necessary cookies. These cookies are essential or necessary to ensure that a website works properly and is secure so that you can navigate a website and use its features. Without these cookies, certain features of a website would not function, and thus you would not be able to use certain services.
There are also Functional cookies or sometimes called convenience cookies. These cookies allow a website to remember the options a user has made (including user ID`s stored, consents given, or languages selected) and other personalization options you have selected when browsing.
Further there are also Analysis and performance cookies, which are used to monitor and improve the function and service of a website. Those can track down problems when using a website, facilitate online surveys, record visitor numbers, and provide analytics metrics.
Lastly, Advertising cookies or targeting cookies. They are used to deliver customized advertising to the user. This can be very convenient, but also very annoying. (We don't use these cookies.)
Below you can find the cookies we use listed in accordance with their Name, Description, Lifespan, and Type. Please keep in mind that this list may be updated from time to time.
• The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors.
• 2 years
• Installed by Google Analytics, _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website's performance. Some of the data that are collected include the number of visitors, their source, and the pages they visit anonymously.
• 1 day
• This cookie is installed by Google Universal Analytics to restrain request rate and thus limit the collection of data on high traffic sites.
• 1 minute
• Cookie set to track when someone clicks through a Klaviyo email to a website.
• 2 years
On the basis of our legitimate interests and your consent we use Google Analytics, a web analytics service provided by Google Inc. The information generated by the cookie about the use of our website is usually transmitted to a Google server and stored there
Google will use this information on our behalf for the purpose of evaluating your use of our website, compiling reports on website activity and providing other services relating to website activity. In doing so, pseudonymous user profiles can be created from the processed data.
The IP address transmitted by your browser will not be merged with other data from Google and you can prevent the storage of cookies by setting your browser accordingly. You can also prevent the collection of the data generated by Google as well as the processing of this data by Google by downloading and installing the browser plugin available under the following link: http://tools.google.com/dlpage/gaoptout?hl=en.